How I can help you
I help B2B businesses build a better sales pipeline. I will grow your business by helping you develop and deploy a better strategy for lead generation and nurture.
I do this by blending editorial and content skills, with B2B digital and social media marketing. I use data tools and technology such as marketing automation. All with a deep understanding of the target personas, buyer journey and the the sales process of your business.
I have learned a lot about sales and marketing in my career over the last 18+ years, working for some of the biggest brands in the world such as IBM, Thomson Reuters, Visa and Motorola, as well as small businesses and start-ups.
I want to apply everything that I have learned to help your business grow.
How I work
Impartial and practical solutions to problems
I recommend the technology, people or processes that are the best fit for your business.
You don’t pay for some abstract theory and some powerpoint slides.
I like to get into the detail of your business, your customers and your sales and marketing processes and come up with concrete plans for action.
It’s a team effort
Lasting impact is created by working alongside existing teams to push through change together.
I only take on projects where I add value
If we aren’t the right fit, I will help you find someone better suited to get the results you want
Typical Assignments
- Helping to develop an inbound strategy that is right for your business
- Training and motivating sales or marketing teams to be more effective
- Creating systems and processes to help your business make better content
- Providing interim management/leadership for large projects
- Helping you to find staff or suppliers to scale up your marketing efforts
- Helping you to chose the right marketing and sales technology for your business